Made in Bhutan mark represented vitality, purity, and dignity- qualities highly suitable to represent Bhutanese-made products. It aims to encourage consumers to buy products that are truly unique, not just because they are sustainably and happily made in a pristine environment.
The sectoral brand MADE IN BHUTAN is part of the country BRAND BHUTAN, which is owned by the Department of Trade (DoT) of the Ministry of Industry, Commerce and Employment of the Royal Government of Bhutan. This brand shall allow buyers to identify premium products truly originating from Bhutan. BRAND BHUTAN’S purpose is to foster true happiness through sustainable development, good governance, and the preservation of Bhutanese culture and the environment. Everything crafted in Bhutan comes from its pristine nature, timeless traditions and enduring values.